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Decision Intelligence

5 May 2025

Pattern-matching isn’t strategy. Judgment is.

Venture capital loves a good story. The charismatic founder, the Ivy League resume, the perfect pitch deck—these are the signals many investors have learned to chase. They call it instinct. Experience. Pattern recognition. But strip away the narrative, and much of what passes for VC insight is just reflex.

At Paligan, we believe there’s a difference between acting fast and thinking clearly. Venture doesn’t need more capital; it needs more judgment.

The Problem with Pattern-Matching

Pattern-matching is efficient. That’s why the industry relies on it. Second-time founder? Check. Stanford or YC? Check. B2B SaaS? Check. Investors use these shortcuts to move quickly through noise. But when everyone is filtering the same way, the signal gets lost. Pattern-matching isn’t the same as judgment. It’s shorthand. And over time, it leads to:

  • Herding behavior

  • Overfunding of lookalike companies

  • Underrepresentation of non-obvious founders

  • Shallow diligence based on surface metrics

You don’t build a differentiated portfolio by betting on the familiar. You build it by exercising disciplined judgment, especially when the answer isn’t obvious.

What Judgment Actually Looks Like

Judgment means seeing past the performance to the substance. It means asking:

  • Is this a real business, or a well-told story?

  • Are the unit economics sustainable—or just dressed up for the raise?

  • Does the founder understand the market deeply, or just mimic the jargon?

  • Is this the right time for this model to scale?

Good judgment is rigorous, not reactive. It involves tension: testing assumptions, pressure-testing upside, acknowledging what’s unknown. It requires a willingness to sit with complexity, not smooth it over.

Why It’s Rare in Venture

Most venture firms are built for scale. They need to deploy large funds quickly. That means evaluating dozens of deals each week and saying yes to a few without full context. In that model, judgment becomes a bottleneck.

Speed is rewarded. Hype gets mistaken for validation. Outcomes are benchmarked on optics rather than fundamentals. But the cost of poor judgment compounds over time:

  • Misaligned founders

  • Fragile business models

  • Capital misallocated to companies that can’t absorb it

And because the VC model allows for write-offs, weak investments are often quietly buried. That doesn’t mean the process was sound. It just means the incentives allowed it.

How Paligan Approaches Judgment

We operate deal by deal. That gives us the discipline and the responsibility to build conviction deliberately. We don’t chase trends. We ask hard questions. We work through the answers. When we evaluate a company, we break it down:

  • What does the business really do?

  • Where does it create leverage?

  • What is the founder’s edge and what’s missing?

  • How resilient is the model in market stress?

We spend time on timing, market structure, go-to-market realism, cap table dynamics, and exit pathways. It’s not because we’re skeptical. It’s because we’re serious.

What This Means for Founders

Founders don’t need yes-men. They need thoughtful capital: investors who understand their business and their blind spots. We’ve found that promising founders appreciate good judgment. They want partners who:

  • Listen closely

  • Think independently

  • Provide sharp feedback

  • Stay aligned when things get hard

Conviction without clarity is dangerous. But clarity backed by conviction? That’s a competitive advantage.

Closing: Better Thinking, Better Investing

Venture capital doesn’t suffer from a lack of capital. It suffers from a lack of thinking.

At Paligan, we invest with discipline, not hype. We don’t outsource decisions to momentum. We earn conviction deal by deal, by thinking carefully and acting deliberately.

Judgment isn’t the fastest route to a term sheet. But it’s the surest path to lasting value.

Paligan Team

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Venture Capital Has a Judgment Problem

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